Privacy Policy

1. Introduction

Urbana Web Serviços Digitais LTDA ("Urbana", "we", "our") is committed to protecting the privacy and personal data of its users, clients, and visitors. This Privacy Policy describes how we collect, use, store, and protect your personal information in compliance with the Brazilian General Data Protection Law (LGPD — Law No. 13,709/2018) and other applicable legislation.

2. Data We Collect

We may collect the following types of personal data:

• Identification data: name, surname, email, phone number, and job title.
• Communication data: messages sent via email or contact forms.
• Browsing data: IP address, browser type, pages visited, time spent, and essential cookie data.
• Contractual data: information required for service delivery, such as billing data and project scope.

3. Purpose of Data Processing

We use your personal data for the following purposes:

• Responding to contact requests and providing information about our services.
• Entering into and executing service agreements.
• Sending relevant communications about our services, with prior consent.
• Improving the browsing experience on our website.
• Complying with legal and regulatory obligations.

4. Legal Basis

The processing of personal data is carried out under the following legal bases provided by the LGPD: consent of the data subject, performance of a contract, compliance with a legal obligation, and legitimate interest of the controller, where applicable.

5. Data Sharing

We do not sell, rent, or trade your personal data. We may share information with third-party service providers strictly necessary for the operation of our services (such as hosting and email providers), always requiring that they follow adequate data protection standards.

6. Data Security

We adopt appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, alteration, or destruction. This includes the use of encryption, access controls, and continuous monitoring of our systems.

7. Data Retention

Your personal data is stored for the time necessary to fulfill the purposes described in this policy, or as required by law. After the retention period ends, data is securely deleted.

8. Your Rights

Under the LGPD, you have the following rights regarding your personal data:

• Confirmation of the existence of data processing.
• Access to the personal data processed.
• Correction of incomplete, inaccurate, or outdated data.
• Anonymization, blocking, or deletion of unnecessary or excessive data.
• Data portability to another service provider.
• Deletion of data processed based on consent.
• Information about the entities with whom data was shared.
• Withdrawal of consent.

9. Cookies

Our website may use essential cookies to ensure proper page functionality. We do not use tracking or advertising cookies. You can configure your browser to refuse cookies, although this may affect site functionality.

10. Changes to this Policy

We reserve the right to update this Privacy Policy at any time. Significant changes will be communicated through a notice on our website. We recommend that you review this page periodically.

11. Contact

To exercise your rights or clarify questions about this Privacy Policy, please contact us: